3D TV Advertising


Roto, Keying, Tracking and tons of models were our tasks to bring to life this Slow-motion packed TV AD for Proline in collaboration with Tendril. We have managed within a tight deadline to model , texture and shade over 40 models to be used as “splashes” for the action of these commercials. We have also done all the tracking and roto keying of the people so integration cg to live action would be possible.

  • Client: PROLINE

  • Agency: PULLA

  • Concept, 3D Work, Animation: PULLA

  • Agency:
    The Hive/OLG
    Creative Director:
    Ron Gervais / Dave Greene
    Executive Producer:
    Kate Bate
    Senior Producer:
    Krista Allain
    Michael Barker
    Assistant Editor:
    Paul Short
  • Compositors:
    Patrick Coffee, Rob Del Ciancio, Dave Greene, Ron Gervais
    Technical Director:
    Ben Pilgrim
    3D Animation:
    William Sharkey, Dave Greene, Alasgar Hasanov
    Modelling, Tracking/Roto:
    PULLA, Dave Greene, Florent Arnould
    Dave Greene, Florent Arnould, Brad Husband, Alasgar Hasanov
    2D Text Designer:
    Marisabel Fernandez, Rodrigo Rezende
  • FX Artist:
    Alasgar Hasanov
    Flame Assistant:
    Astrid Cardenas
    Storyboard Artist:
    Megan Bannon
    Pirate Toronto